This is where you’ll find Mark’s random thoughts on pretty much whatever is on his mind at the moment. Most of it is business, some of it is personal, but hopefully all of it makes for good reading.
It's happened to the best of us. Things are going great, sales are up, profits are up. And then... POOF. Something that has nothing to do with your business sparks a seemingly uncontrollable collapse of everything you've built (I'm looking at you, COVID). Overnight, sales drop off, your customers stop contacting you, expenses are eating up any cash reserves that you had squirrelled away, and...
We all wish we had access to unlimited funds to grow our businesses. But, unfortunately, 99.999% of the time that isn't the case. If you're part of the 0.001% (I'm talking to you, Jeff Bezos) that doesn't have to worry about where your money is coming from, this article isn't for you. For the rest of us, budgeting our business is something that has to stay at the forefront of our thoughts (and...